The Prada fragrance line is widely considered to be quite strong for a mainstream brand. Prada consistently produces attractive, interesting scents, housed in retro-glamorous bottles. Prada Candy represents a departure from this tradition. Candy is neither attractive nor interesting. Maybe if I hadn’t read several breathless reviews comparing Candy to my beloved Serge Lutens Un Boise Vanille, I wouldn’t be quite so disappointed with it. Allow me to set the record straight: Candy smells nothing like Un Bois Vanille. Instead, it is a dull, heavy vanilla scent with a vaguely unpleasant play-dough accord. A good 45 minutes in, Candy begins to feel slightly caramelized, but it is still only a creme brûlée compared to Un Bois Vanille’s raging campfire.
To me, Candy seems like an egregious misstep by Prada. Who is going to buy this? If they’re targeting a younger crowd, as the name “Candy” might suggest, then the high price point is all wrong for the teenybopper crowd. And I’m not sure why anyone who did have $110 to spend on perfume would choose to buy this over a better fragrance.