Warning: Scents of Self is about to live up to its description of “satisfyingly sassy”.
A perfume blogger asked this question on Twitter last week. I suspect that the answer depends on what kind of person you are. Are you the kind of person who feels that there are too many books? Are there too many adorable puppies? There are a LOT of puppies, you guys.
What do we mean when we say “there are too many perfume bloggers”? Do we mean that the newer perfume blogs are of lower quality than the originals? Because that’s laughably untrue. We all know extremely talented newer perfume bloggers, and we all know older ones who have clearly lost their passion for perfume blogging. Here’s an ugly truth: in general, the longer you have been writing, the less you have left to say. (Exception: Stephen King. Homeboy is going to keep pumping out novels long after the last great Guerlain has been reformulated.)
Furthermore, even if each and every one of the newer perfume blogs were legitimately terrible, who cares? The internet is a pretty big place, y’all! If you don’t like something, you do not have to read it. If you want to pretend that there have been no new perfume bloggers since the Holy Trinity of Now Smell This, Perfume Posse, and Perfume Smellin’ Things, it is both possible and relatively easy to do so!
I hate to say it, but I suspect that many of the people who are unhappy about the influx of new perfume bloggers may feel threatened by them. Much like Zoolander’s rivalry with Hansel, they fear that they will be replaced by the hot new thing on the block.
This is a perfectly natural way to feel. However, it is the sort of thing that you really ought to keep to yourself. Our insecurities are our own problem. It’s not right to take them out on others. Or you could always just challenge the newer perfume bloggers to a walk-off. That worked out so well for Zoolander.
Just to be obnoxious, I tried to count exactly how many perfume bloggers there actually are. I did this by searching for the phrases “perfume blog” and “perfume blogger” on Google and Twitter. I did not include any blogs that were either primarily beauty blogs (in other words, mostly focused on cosmetics and only occasionally discussed perfume) or were run by someone affiliated with any perfume company. I included everything else, even perfume blogs that were not written in English or had less than five posts.
The number I arrived at was: 67. 67 perfume blogs. Even if I egregiously miscounted and the actual number is twice that, we are still talking barely over 100 perfume blogs. That is really not very many blogs, you guys. Can you imagine what life would be like if there were only 67 books (and four of them were Twilight)?
Personally, there will never be enough perfume blogs for me. How could greater diversity of thought ever be a bad thing? I mean, how many times can we hear “I love perfume because my mother sprayed on Chanel No. 5 and Arpège before she went out at night”? I don’t know about y’all, but I’m ready for some new blood. I want to hear from a woman who began perfume blogging when she was diagnosed with a brain tumor. Or a woman who blogs about perfume from a cattle farm in southwest Virginia. You know what I think? I think that there are too damn few perfume blogs.
What are your thoughts on the number of perfume blogs? In the spirit of the post, please share any younger, lesser-known perfume blogs that you believe deserve more attention!