I first tried Jo Malone Bitter Orange & Chocolate sixteen hours ago at Nordstrom. My usual policy is to wait at least a week before reviewing a perfume so that I can be sure that I haven’t missed anything, but Bitter Orange & Chocolate has no hidden depths to plumb. This perfume does what it says on the label. It smells like chocolates (milk, not dark- I’d estimate 40% cacao) filled with orange liqueur. I’m not sure if I’ve ever tasted a bitter orange, but there’s certainly nothing bitter or tart about the very smooth Bitter Orange & Chocolate. This is a relatively sophisticated chocolate scent, sweet without ever dissolving into a sugary mess. Bitter Orange & Chocolate is a simple, attractive fragrance. I consider it a perfectly good option for fans of the chocolate-orange combo.
In general, I would say that the Sugar & Spice collection is weaker than Jo Malone’s 2011 Tea collection. Most of the effort seems to have gone into the (absolutely adorable) packaging. Bitter Orange & Chocolate strikes me as the standout, and it’s a solidly three-star perfume for me.